Functional foods : Scientific Foundations and opportunities for the Agro-food Sector
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The perceived healthiness of functional foods : A conjoint study of Danish, Finnish and American consumers perception of functional foods (2002) Tino Bech Larsen; Klaus G. Grunert (2002)
Pilar Rodríguez Iglesias (2006)
Functional Foods in Europe: The Health Claim Issue Consumer Research, Market Experiences and Regulatory Aspects (2007) Tino Bech-Larsen; Joachim Scholderer (2007)This article review the regulatory aspects, the results of consumer research and the marketing strategies regarding the use of health claims for functional foods in Europe; and comment on the correspondence between consumer ...
Tino Bech-Larsen (2006)Market estimates and definitions -- Product marketing experiences -- Research on consumer acceptance -- Marketing challenges and opportunities.